Beginning on September 1, listing properties in Alaska, Hawaii, Idaho, Iowa, Montana, New Mexico, North Dakota, Oklahoma, Rhode Island, South Dakota, Washington, West Virginia and Wyoming with Zillow Rental Manager will cost $9.99 per week while that property is actively listed for rent. Each account’s first listing is free — read the FAQs below for more details.
Why is Zillow charging for some rental listings?
From day one, we’ve helped fill millions of vacancies by connecting landlords and property managers like you to the largest online rental network* across Zillow, Trulia, and HotPads.
This change helps us create a more positive shopping experience, so our rental network continues to be the destination renters choose. By improving our shopping environment with up-to-date listings for renters, we’re building a marketplace that will help you fill your vacancies even faster.
Which listings require payment?
Active listings in select locations** posted via Zillow Rental Manager require payment, but your first listing is free until it expires. Each subsequent listing costs $9.99 per week.
Your first listing expires 30 days after the initial activation of your listing or when you deactivate it. You can prevent your first listing from expiring by reactivating your first listing for an additional 30-day period before it expires. Any activation of your first listing after it expires is considered a separate listing and will require payment. Every rental listing after your first listing expires when you deactivate it (see “How much does it cost to list a rental property?”).
You will not be charged for properties in your account that are not actively listed for rent.
Listing properties for a multifamily building with more than 50 units? Learn more about advertising with Zillow.
How much does it cost to list a rental property?
The first listing you activate with Zillow Rental Manager is free until it expires (see “Which listings require payment?”). Starting with your second listing, it costs $9.99 per week that your property is actively listed for rent. (Note that this listing fee applies in only select locations.**) Your listings will renew automatically, and you can deactivate them at any time.
Note that archiving a property will not make your account eligible for an additional free listing. Only one account is eligible per household for the free first listing offer.
Why is the listing fee charged on a weekly basis?
We charge for listings on a weekly basis instead of a longer period like monthly, for two reasons: First, we want to make sure you’re paying for the time your listing is on the market. Many users find a renter within one to two weeks, so in that case, you wouldn’t need to pay for a full month of listing your property. Second, renewing your listing fees each week helps incentivize the removal of filled vacancies once you’ve found your renter. That way, renters on our site know they’re more likely to be viewing fresh listings that are actually available.
Will I have to pay if I have listings in more than one state?
We currently charge a weekly fee to list rental properties in select states.** For listings located in any of these states, you will be charged $9.99 per week per listing to list your property. Your first listing is free until it expires (see “Which listings require payment?”).
If you have listings located outside of the select states listed below, you can currently list those properties for free. We will update these terms and provide you with advance notice before any change in fees for listing properties in the states where it’s currently free to list.
It is free for rental managers to maintain off-market properties and use features like applications, payments and leases*** in any location.
How does the free first listing work?
Your first listing is free to allow you to try the service. This free listing applies to only the first listing posted under your account in a state that charges a weekly fee. You do not get a free listing for your first listing in each state. You get one free listing per account. The free first listing applies to only one account per household.
Why do I have to pay weekly for my listing?
Charging for listings on a weekly basis gives our rental owners and managers more control and value by helping to ensure they aren’t paying for advertising time after their listing is rented. Additionally, this encourages our rental owners and managers to remove listings promptly when they become unavailable or outdated, which helps us provide a better experience for renters.
What is included in the listing fee?
Your listings will be posted across the largest online rental network* — Zillow, Trulia and HotPads.
All listings, free and paid, receive access to the following tools to help you manage your rental properties:
- Online tenant screening that includes background checks and credit reports
- A digital lease builder to create customized leases you can share with tenants and sign online (where available***).
- Online rent payments for both one-time and recurring charges
The email I received said Zillow will begin charging for listings on a certain date. What happens to listings that are active before then?
Any property actively listed for rent before the date specified in the email from us will remain listed for free until (1) it goes off market or (2) 30 days after the listing date (whichever is earlier).
Starting on the date identified in the email, your first listing activation will be free until it expires (see “which listings require payment” FAQ) and subsequent listing activations will cost $9.99 per week.
How do I pay the recurring listing fee?
You can pay online with a credit card (Visa, Mastercard, American Express or Discover) or a debit card through our third-party payment processor. For your security, please only provide your payment information on the checkout screen in Zillow Rental Manager.
Do I still have to pay to list a property even if I don’t use Zillow's tenant screening, rent payments or lease builder?
Except for your first listing, it costs $9.99 per week to list any property on Zillow Rental Manager in select states* (see “Which listings require payment?”). Our rental management tools — applications, payments and leases*** — are free to users regardless of whether your properties are actively listed for rent. If you choose not to utilize those offered tools, you will still need to pay $9.99 per week for each listing (except for your first listing).
Do you have bulk pricing for property managers with several listings?
We currently do not offer bulk pricing for multiple listings. If you use a listing feed to syndicate rentals, please contact firstname.lastname@example.org to inquire about pricing options.
When will I be charged?
Your card will be charged when you first activate your listing and then again every seven days for as long as the listing is on the market. We’ll notify you 48 hours before each renewal.
To prevent your card from being charged, deactivate your listing before the next scheduled renewal.
You will not be charged for off-market listings in your account.
How do I change my payment method?
When paying for your listing, you will be asked to enter a credit card at checkout. This card will be saved as your default payment method for renewals and for future listings. You can change your card by entering a new card number in the checkout screen on your next listing. Your previously saved card will be deleted from our system when you update your payment method with a new card.
How can I cancel?
You may cancel future renewals at any time by deactivating your listing. To deactivate a listing, return to the active listing in Zillow Rental Manager and select Deactivate.
Do you have more questions?
*Comscore Media Metrix® Multi-Platform Key Measures, Real Estate, Total Audience, January 2020, U.S.
**Select locations include Alabama, Arizona, Arkansas, California, Colorado, Connecticut, D.C., Delaware, Florida, Georgia, Illinois, Indiana, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nebraska, Nevada, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Vermont, Virginia and Wisconsin.